Audemars Piguet Boutique - HCMC

The Audemars Piguet Boutique in Ho Chi Minh City is the second boutique globally with the brand's totally new Design Concept.

The Boutique’s design is inspired by the Le Brassus, the historic cradle of mechanical watchmaking in Switzerland. The upgrade and expansion of this space in Vietnam is part of Audemars Piguet’s global strategy to foster a deeper connection with collectors and horological enthusiasts.

- Location: A prime street-front position at Union Square – 53 Le Thanh Ton, District 1, HCMC.
- Area: A total area of 200m² of the ground and first floors, with a private internal elevator.
- Technical design: Sept – Nov 2025
- Build: Nov 2025
- Complete: Mar 2026

VietDECOR is honored to have contributed to this project as the Local Architect and General Fit-out Contractor (GC). The project also involved collaboration with various international suppliers and manufacturers, including Kingwood, Vega Global, Sonexco, and Nexnovo.

The project’s successful completion—meeting the brand's rigorous standards and staying on schedule—is a testament to the dedicated investment and close oversight from both the Brand and the Developer, as well as the highly responsible efforts of all project partners.

Further Reading in English feature about AP's manufacture the Audemars Piguet Manufacture on the FdMP Architects website.